Trainer Bios

Ginny Adame

Degrees: Bachelor of Science in Criminal Justice with a Minor in Psychology

Certifications: Senior Certified Prevention Specialist (SCPS), Certified Public Official (C.P.O.)

Ms. Adame began her work in prevention in 1996 following her work as a Domestic Violence and Sexual Assault Victim Advocate.  While working with people impacted by violence, Ms. Adame was drawn to the field of prevention in hopes of decreasing the number of youth and families impacted by violence and substance misuse in the future.  The unique thing about prevention is when it is practiced utilizing evidence-based prevention practices/theory it can have a wider than expected reach.  For example, work in Bullying prevention, which might focus on building social and healthy coping skills research has shown that this will not only impacts Bullying, but it can also impact substance use and other areas important to one’s overall health and wellness.   Evidence-based prevention which focuses on increasing resiliency and decreasing risk has many beneficial effects potentially producing a very broad reach with impact ranging from decreases in substance misuse, suicide, violence, teen pregnancy, and juvenile delinquency to increases in success in school, positive health outcomes, and connectivity to the community. 

Ms. Adame has been a Certified Prevention Specialist 2008 and has been working in field of prevention on and off for 15 years and is currently one of only (7) Senior Certified Prevention Specialists in the State of New Mexico.  Ms. Adame has worked extensively in community based prevention, serving on numerous local and state boards focused on health, safety, and wellness. 


Tracey M. Cordero

Degrees: MBA Syracuse University

Since 2012, Tracey has been working in tribal communities to develop culturally meaning prevention strategies and systems.  This work includes building community coalitions, gaining and sustaining tribal leadership buy-in and engagement, and developing community centered planning and evaluation tools. In recent years she has provided several trainings ranging in topics from building community capacity to delivering the 40-day Strategic Prevention Framework training.  All of her prevention work has been in Tribal communities.  As a tribal member from one of our local tribal communities, Tracey is able to provide a unique view of how traditional ways of life go hand in hand with prevention best practices.  This unique point of view has allowed her to best guide communities that are striving to do prevention in way that honors tribal life while at the same time incorporating evidence-based prevention practices. 

Leonel A. Diaz Jr.

Degrees: Ph.D. in Organization, Information, and Learning Sciences; M.Ed. in Postsecondary Admin and Student Affairs; B.A. in Digital Arts

Certifications: Mental Health First Aid; First Aid & CPR 

Leonel’s substance misuse/abuse prevention experience began in 2006 as a 2nd year college student and Resident Advisor, where his programming efforts included social norming and harm reduction. Throughout various roles in the years that followed, he continued to include substance misuse prevention education to high school and college students. His work includes educational campaigns on addressing sexual misconduct in relation to substance use, workshops on the harms of substance use on academic success, and Spanish-speakers responsible beverage server training research. His substance misuse prevention work has primarily focused on educating college students about the risks of misuse/abuse and how it can impact academic success.

Leonel’s student experiences spearheaded his career into higher education with a focus on student affairs, where he has taken roles in advisement, high school outreach, academic support, residence life, orientation, learning disability services, mentorship, leadership development, student engagement, retention, and research.  Leonel has worked with several student populations: middle school, high school, college, first generation, students of color, student veterans, international students, LGBTQ+, students with learning disabilities, and non-traditional students. These vast experiences provide Leonel a holistic understanding of students and how substance misuse/abuse impact their lives. Currently, he serves as an Assistant Director of a Multicultural Center at the State University of New York (SUNY) Delhi where he focuses on diversity, equity, and inclusion.

Pamela Drake

Degrees: BUS, UNM

Certifications: CPS then Senior Certified Prevention Specialist from 1999 to 2021

Serving as Executive Director of San Juan County Partnership, Pamela was invited to participate in a national underage drinking prevention/social host ordinance training facilitated by Wake Forest University. The training was held over a two year period, which ultimately led to the passage of a social host ordinance in Farmington, NM. Pamela was the coordinator and one of the major contributors.

Pamela has 29 years of experience in the field of prevention, with a concentration on underage drinking prevention. As the facilitator of the social host ordinance work in Farmington, she developed partnerships with stakeholders and educated the community on underage drinking issues. Pamela collaborated with Farmington Police Dept., the District Attorney’s office and City of Farmington representatives to plan and draft the ordinance. Pamela’s team presented the draft to the City Council, where it was passed. Subsequent to its passage, she followed up with the police dept. on enforcement efforts.

Paula Feathers

Degrees: BUS (Native American Studies/Psychology) and MA (Administrative Leadership)

Paula has been providing evidence-based prevention services for 10 years. Her experiences include providing in-school curricula to elementary through high school, family programs, and community coalition work. For the later part of her substance use prevention career, she has been providing technical assistance and training to tribes, states, and to federal agencies including the Center for Substance Abuse Prevention. Paula is an enrolled member of the Pawnee Nation and is also Keetoowah Cherokee. She was raised in the Zuni Pueblo.

Paula is a seasoned facilitator who has facilitated everything from small community meetings to national and regional events. Paula uses a combination of experiential learning, interactive learning activities, and facilitated group discussions in her sessions. Paula has experienced the power of facilitation and shares her passion for it with people who attend her sessions.

Donna Marie Lucero

Degrees: BA Psycology, MA Counceling
Certifications: LPCC

As a native New Mexican and a woman of color, born and raised in Albuquerque my teaching approach is always influenced by who I am and where I come from. Additionally, working in my community for 28+ years has given me some insight into our New Mexico cultural diversity. Further, trauma impacts everyone differently despite culture, ethnicity, sexual orientation, gender, level of ability, economic status, etc. All those factors are important and must be considered and honored, and still trauma's impact is varied person to person, child to child and family to family.

Donna Lucero is the Clinical Director at All Faiths, a native New Mexican, a University of New Mexico graduate (BA in psychology, with a minor in family studies; MA in Counseling). With over 28 years of experience working with kids & families who have experienced trauma, mental health issues, poverty and adversity, Donna strongly believes in the critical nature of early childhood development and the importance of healthy brain development, attachment & relationship for kids to grow to be healthy, productive adults.  She believes strongly in the critical importance of family, community and social support, healthy relationships, movement, music, nature and activity, not only helping people heal, but eradicating violence and harm in our families and communities, and resources to facilitate healing, mastery and integration over trauma.

Donna has extensive training working with youth who have engaged in sexual harm and children with sexual behavior problems.  Extensive training in early childhood development and various intervention models including the Neurosequential Model of Therapeutics; Attachment, Regulation and Competence; Practice Self-Regulation, Circle of Security; Nurtured Heart; Nurturing Parenting and Brain Gym.

Shannon Morrison

Degrees: Ph.D.

Since 1991, Shannon has been evaluating substance use prevention and treatment projects.  She has worked and continues to work with several counties across the state in the development, implementation, and evaluation of substance use prevention and treatment programs.  For her work on these projects, she conducts a wide range of evaluation activities including needs assessments, tool and survey development, data collection, interviews, focus groups, data analysis and reporting.   She has presented on substance use prevention program findings to help improve policies and practices at the state and community-levels. 

Shannon has a Ph.D. in Sociology and has worked as a program evaluator for 30 years, 25 of those years in New Mexico.  She taught undergraduate courses in research methodology, has been the Principal Investigator for several federal grants, and has been a speaker at many National conferences.  Her participatory approach to evaluation allows her to better engage stakeholders and clients and provide meaningful, client-driven program planning and evaluation.    

Alex Ross-Reed

Degrees: BA, University of New Mexico, MFA, Vermont College of Fine Art
Certifications: NM Teaching Certificate

Alex Ross-Reed has been working in tobacco prevention for 6 years creating targeted messaging to priority populations. She has worked in coalition of other tobacco prevention specialist on the New Mexico Allied Council on Tobacco, first as a member, and for the last 3 years as a Co-chair. Alex has assisted in educating lawmakers about public policy that reduces tobacco dependance in New Mexico. Alex has attended national conference on tobacco prevention and keeps abreast of current research and trends in tobacco and nicotine use and prevention.

Alex Ross-Reed currently serves as co-chair for New Mexico Allied Council on Tobacco, working with community members and tobacco control specialists to promote public policy changes to reduce the burden of tobacco and nicotine on New Mexicans. Alex looks to the wealth of research on best practices and evidence-based strategies when educating about tobacco and nicotine control policies. Alex also leads Health Equity Alliance for LGBTQ+ New Mexicans (HEAL+ NM) in supporting health and wellness for the queer and transgender communities.

Cheryl A. Townsel

Degrees: S.M. degree in Health Policy and Management from Harvard University School of Public Health (Boston, MA) and a B.A. in Psychology from Oberlin College (Oberlin, OH)

Cheryl A. Townsel is a consultant whose expertise includes: technical assistance in capacity building and infrastructure development; project and/or program management; group facilitation, and small meeting planning. Ms. Townsel’s grant professional services have resulted in over $12 million in grant awards. She is experienced in grants management, grant readiness assessment and preparation, funding opportunity prospecting and vetting, grant writing and proposal management, grant reporting, grant review – (internal/pre-submission mock review and external/objective review) and grant training. She is an experienced grant reviewer and has served as a contract external grant reviewer for several federal government agencies since 1995 including: the Health Resources and Services Administration (HRSA), Centers for Medicare and Medicaid Services (CMS), Administration for Community Living (ACL) and, the U.S. Department of Agriculture (USDA).

Janna Vallo

Degrees: MPA
Certifications: Certified Prevention Specialist

Janna Vallo is from the Pueblo of Acoma. She is the Commercial Tobacco Control & Prevention Coordinator under the CDC Good Health and Wellness in Indian Country Program at the Albuquerque Area Southwest Tribal Epidemiology Center (AASTEC). Janna is a Certified Prevention Specialist, a certified low and high ropes course facilitator, and currently chairs the New Mexico Credentialing Board for Behavioral Health Professionals, the New Mexico Allied Council on Tobacco, and the Southwest Tribal Tobacco Coalition. Janna provides interactive facilitation, networking, technical support, and training opportunities for Tribal communities seeking to build their knowledge around Commercial Tobacco Prevention, while respecting traditional and sacred uses of tobacco. Before working at AASTEC, Janna coordinated an experiential education Alcohol, Tobacco and Other Drug Abuse Prevention Program in three NM Pueblos, where she worked with community coalitions to change norms around youth substance use and misuse.

I am the chair of the Southwest Tribal Tobacco Coalition since 2011. I am currently Chair of the New Mexico Credentialing Board for Behavioral Health Professionals since 2021, and Co-Chair of the New Mexico Allied Council on Tobacco since 2021.  I have been an active member of multiple coalitions over the years working at community, state, and national levels. I’ve learned so much about how different coalitions work and continue to evolve my methods utilized in the different coalitions. I enjoy bringing interactive activities and multiple ways of problem solving and learning opportunities to coalitions to encourage active participation and engagement.


Joana Wells

Degrees: Bachelors of Art: Psychology Minor: Family Studies-UNM
Certifications: Certified Prevention Specialist

Joana is the Executive Director of the Carlsbad Community Anti-Drug/Gang Coalition since 2016, and was a program manager and community advocate for the Coalition since 2010. Joana manages two federal SAMHSA grants, one state grant from the Office of Substance Abuse Prevention, and a Department of Health Teen Pregnancy Prevention grant. Joana has simultaneously provided evidence-based programming to juveniles in the drug court system along with their parents, as well as, being the Teen Court coordinator in the Southeast region of the state. Joana has previously worked for Child Protective Services as a Permanency Planning worker in Eddy County for three years, and was a Juvenile Community Corrections Specialist for two years.

Joana has over 17 years of experience working with juveniles and adults who have been involved with illegal substances, which has affected every aspect of their life. Joana is a Certified Prevention Specialist and has experience in evidence-based program implementation, data collection, developing and maintaining strong partnerships with community sectors, working on environmental strategies, and securing funding for community needs.

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